Ten U.S. states have set mandated sales targets for zero-emission vehicles that could result in significant reductions in fuel consumption and carbon emissions. Battery electric vehicle (BEV) adoption is considered integral to achieving this mandate and thus a better understanding of potential BEV buyers is needed.

Research Fellow Rubal is a research fellow at KAPSARC focused on understanding consumer decision making, in particular, consumer choice of energy-efficient technologies… Rubal is a research fellow at KAPSARC focused on understanding consumer decision making, in particular, consumer choice of energy-efficient technologies and mobility options under alternative technology and policy scenarios. Before joining KAPSARC, Rubal gained a Ph.D. at KAUST designing advanced carbon materials for energy and environmental applications, with a particular focus on energy storage, carbon capture, waste-water treatment, and hydrogen generation via solar water splitting. Prior to that, he worked at the University of Pennsylvania on a semiconductor industry-funded project, developing a continuum modeling framework for simulating the physics of micro defect formation in silicon crystals.
Expertise
- Behavorial decision science
- Consumer adoption
- Energy-efficient mobility and shared autonomous mobility-on-demand
Publications See all Rubal Dua’s publications
Choosing to Diet: The Impact and Cost-effectiveness of China’s Vehicle Ownership Restrictions
Ten U.S. states have set mandated sales targets for zero-emission vehicles that could result in…
24th October 2022Fuel Consumption Elasticities, Rebound Effect and Feebate Effectiveness in the Indian and Chinese New Car Markets
Ten U.S. states have set mandated sales targets for zero-emission vehicles that could result in…
16th October 2022